Spreading the Word: media training awareness of GEO-5 results in South and Eastern Europe

Description

This report presents the methodology of the media training that was a first for the GEO series, the rationale for the methods chosen, a discussion of specific steps, all to help make easier any possible use of similar methods. The report then also includes as illustration of the articles that were published in various media, print or electronic, in the region, both in the original language and the English translation. The articles serve both as illustrations of how the messages of an important global assessment can be turned into exploratory and interpretive essays, but also have value in their own right – whether the fate of waste in Georgia, the importance of water for Hungary, or implications of climate change for people and the economy in Russia, the articles present interesting stories that grew out of discussions that started at the training workshop and the content of the GEO-5 report.